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Jennifer Aaker
General Atlantic Professor of Marketing at Stanford Graduate School of Business
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Case Study Beyond PDFs: Stanford on Storytelling
Stanford GSB transformed a standard PDF white paper about storytelling into an interactive document
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Finding Your Purpose: Brief
Slide ∙ 2 pages
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Visual Design Hacking | Storytelling Workshop
Slide ∙ 64 pages
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Visual Storytelling Examples
Slide ∙ 28 pages
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The Power of Story Workbook
Page scroll ∙ 25 pages
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How to Tell a Story (A) - White Version
Case: M-323(A) | Date: 8/23/09 | Jennifer Aaker
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